TNA for Aritzia
Print and Graphic Collection.
Trend, color and concept direction.
Relaxed and living in the moment, The TNA girl rocks the effortless casual look on the street. Over the course of 4 years, I directed seasonal trend, color, textile and graphic concepts for TNA.
I developed prints, applied graphics and textile developments that carried through across multiple seasons from concept to execution.
Below is a selection of artwork I created during my time at Aritzia.